Final Canvas -knowledge partner Essay Example | Topics and Well Written Essays - 1250 words

Final Canvas -knowledge partner - Essay Example one of the most effective tools for strategic management, which assisted Lab Vlieland in determining the potential problems that are likely to impact in future (Muehlhausen, 2013). Customer segment is one of the internal blocks of canvas model of Lab Vlieland, as the segmentation of customers allow the business to identify its key customers. Additionally, the company tends to focus over identifying the communities i.e. the targeted customers whom they serve products and/or services and maximize profitability of the business. Moreover, community members, knowledge partners, developers and employees of the organisation are the four key customer segment of Lab Vlieland. The knowledge partners of Lab Vlieland include travelling agencies, universities, sponsors, energy specialists as well as community members and volunteers. These knowledge partners will enable Lab Vlieland to get consultancy, supporting to provide efficient services as well as intelligence-based approach to attract large tourists. Apparently, developing strong connection with the communities will effectively ensure attractiveness of Lab Vlieland. Besides, developer is directly related to measuring the changing perception of the customers and engaged in research and development activities to provide maximum satisfaction to the customers. On the other hand, employees of the business engaged in producing products and/or services as per their requirements of customers (Diehl & Nikolou, 2013). Customer relationship is one of the most integral approaches of managing customers by forming effective communication with current and possible customers. In this regard, it is very essential for Lab Vlieland to retain its profitability objectives and attracts customers with various customer intimacy strategies for building a strong differential competitive advantage and improved engagement with the consumers. Furthermore, this will enable to develop a strong connection with the communities at large. Another